Preps Underway for 2021 ZITF

By Taboka Nleya

The biggest business showcase in the country the Zimbabwe International Trade Fair will be held from the 20th to the 23rd of July this year after it was postponed last year due to the Covid 19 pandemic.

This comes after President Emmerson Mnangagwa approved that the trade showcase should happen this year a development confirmed by the Permanent Secretary in the Ministry of Industry and Commerce Dr Mavis Sibanda .

“Please be advised that the President has approved that Zimbabwe International Trade Fair be held during the period 20th to 23rd July 2021 ” , read the statement .

According to the ZITF Chairman Busisa Moyo preparations are now under way to ensure that stakeholders converge and rebuild business while accepting the new normal of operating in safe and healthy conditions .

” Over the course of the next few days and weeks, our teams will be in touch with exhibitors, buyers and other key stakeholders with information on the show’s operational guidelines. However, stakeholders can expect to see new features which include heightened health and safety protocols, modified venue layouts, more digital and hybrid meeting
platforms, and an emphasis on numbers management. ”

” With the planned voluntary mass vaccination for Bulawayo Province, we also hope that sufficiently high numbers will have been vaccinated to achieve some level of herd immunity in time for the show.”

The trade fair will be running under the theme “Showcasing the New Normal for Business and Industry Realities and Opportunities.”

” The theme therefore locates ZITF at the centre of multi-stakeholder engagement in forging innovative and sustainable business models, economic & trade re-engagement and translating new opportunities in a rapidly unfolding context to
ensure business continuity while building concentric resilience from organisations, value chains (sectors), nations to regional blocs from further devastating consequences of the pandemic and other supply shocks “, said Moyo .

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